Case Study - Corbeil Electroménagers launches a new E-Commerce web site that innovatively empowers the purchase experience and provides human-like expert guidance for their customers

I have spoken (again) as Keynote Speaker at the Webcom event in Montréal the 22nd of October 2009.

The main goal of this speech was to present a case study explaining how Corbeil Electroménagers has implemented a new CEM approach and technology on their E-Commerce web site (here are the slides I presented).

corbeil

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How artificial intelligence will revolutionize the customer experience and empower marketing investments

I spoke as Keynote Speaker at the Webcom event in Montréal the 13th of May 2009.

The main goal of this speech was to explain why technologies driven by Artificial Intelligence are going to be the key success factor to provide a positive customer experience online. The main reason I advanced is that the complexity of the task of satisfying all the different of the customer requests properly is way too high to be managed with any traditional approach.

You can find here the main content of this speech: the Presentation slides and the video of the keynote as well as an short interview I gave the same day (unfortunately, the videos are in French).

A positive customer experience can be hard to reach...

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